- Vorwerk Switzerland | Lead Designer | 2015~2024Imagine me as the ringmaster of creativity, quality, and timely delivery for iconic brands like Thermomix® and Kobold worldwide! I ensure our creative team operates like a smoothie blender - churning out genius campaigns, hitting deadlines, and sprinkling love all over the brand. It's a circus of awesomeness!Vorwerk
- MullenLowe UAE | Associate Creative Director | 2021~2023The creative wizard at the coolest, award-winning marketing powerhouse in MENA! Leading a team of creative ninjas, we conquer global projects for clients like Shamal Group and Majid Al Futtaim. With my magic wand of creativity, I craft campaigns that snatch an unfair share of the spotlight for my clients' brands!MullenLowe
- das&inge UAE | Chief Creative Officer | 2015~2018Sure, what we do might seem like just another agency in the crowd, but who we are? Well, we're the unicorns of the business world! We sprinkle fresh perspectives and inspiration into everything we touch. Our blend of who we are and what we do ignites big ideas and epic experiences, evolving and improving every single day!Discover More...
- Joie Design UAE | Creative Director | 2014~2015Picture this: I'm the mastermind behind the scenes at a globally renowned interactive firm, crafting creative direction and strategies that set the world on fire! I built our creative department from scratch, nurturing talent like a garden guru. Plus, I'm the secret sauce in our new business pitches, wowing clients like EMMAR DUBAI, SUBWAY, COCA&COLA, and HOTEL ATLANTIS with my out-of-this-world ideas!
- Wunderman Y&R Oman | Art Director | 2013~2014Imagine me as the captain of creativity, setting sail on a wild journey of research, vision, and design! From crafting killer branding to whipping up web designs that make heads spin, I'm your go-to guru. Whether it's flash animations or dazzling print designs, I'm the magic maker for brands nationwide. And don't even get me started on the epic commercials and pitch concepts I've cooked up for clients like Microsoft, GAP, and Crate&Barrel – they're practically legendary!
- Íslenska Gámafélagið Iceland | Creative Strategy 2009~2010Matchmaker for the coolest Icelandic brands, forging strategic partnerships that are as fresh as an Arctic breeze! With a special focus on recycling, biotech, and the environment, I'm like a superhero for sustainability. Together, we're saving the planet one partnership at a time!
- Naglinn Iceland | Graphic Designer | 2007~2009Get ready for a rollercoaster ride of creativity! As the creative mastermind, I'm the architect of groundbreaking strategies and the captain of our creative ship. I built our creative department from the ground up, nurturing talent like a boss. Plus, I'm the secret weapon in our new business pitches, dazzling clients with my out-of-this-world ideas!
- Kaufmann Lichtwerbung | Graphic Designer | 2005~2007Crafting identities, designing interactive websites, and whipping up Flash animations that'll blow your mind. Oh, and don't forget the fun stuff: brainstorming sessions, client pow-wows, and wowing folks like Mercedes Benz with our jaw-dropping presentations!
Lead Designer | Vorwerk
After a decade dancing with Vorwerk, here's the juicy secret: A brand isn't just a logo – it's the wild mix of expectations, tales, and connections that make you reach for their goodies over all others!
Yearly Sales
€1.7 billion sales generated by Thermomix® division in 2022.
The Span
A decade of dedication and passion for the brands with Vorwerk.
Magnum Opus
Thermomix® TM6 Launch Camping along with complete Vorwerk rebrand Campaigne 2021/2022.
Campaigns
Over a decade, I've spearheaded and executed more than 100 wildly successful campaigns.
Reach & Impact
Encompassing both internal initiatives and campaigns, with a global market reach.
Collaboration Setting
Year-to-year contractual, external & internal engagement full-time.
Associate Creative Director | MullenLowe
Talk about a whirlwind! Quick, intense, and positively mind-blowing! Here's the scoop from my gig with their brands: Products roll off assembly lines, but brands? Oh, they're born and bred in the wild jungles of our minds!
Yearly Sales
24.8 million £ turnover in 2022.
The Span
Two whirlwind years packed with enough experience to last a lifetime!
Magnum Opus
Dubai Harbour Branding & Execution 2022.
Campaigns
Four exhilarating campaigns that'll make your heart race!
Reach & Impact
Encompassing both internal initiatives and campaigns, with a MENA Reagion market reach.
Collaboration Setting
Full-time onsite.
Chief Creative Officer | das&inge
Welcome to the epicenter of my adventure! This is where the magic happens—building my own agency from scratch. Oh, and guess who popped into the scene as my client? None other than Vorwerk! Lesson learned: Don't wait for opportunities, go out and craft them yourself!
Yearly Sales
We rocked the charts with a staggering €1.5 million in turnover during our inaugural year!
The Span
A wild ride of experiences, packed with fun and life-changing adventures!
Magnum Opus
Groundbreaking Vorwerk projects, including pioneering the USA Market Opening, all while soaking up the creative and marketing vibes on the sunny side of LA!
Campaigns
30 exhilarating campaigns that'll make your heart race!
Reach & Impact
Encompassing both internal initiatives and campaigns, with a MENA Region market reach as well as global.
Collaboration Setting
Co-Founder and Chief Creative Officer.
Creative Director | Joie Design
Jumping into my first Creative Director gig was like diving into a pool of endless possibilities! What I've picked up here is a nugget of wisdom that's stuck with me forever: Let's use our opinions to ignite discussions, not douse them!
Yearly Sales
Staggering €3.5 million in turnover during my time at Joie!
The Span
A rollercoaster of a year, brimming with lessons, mishaps, and triumphs!
Magnum Opus
Creative Brand development for the iconic ROVE Hotels chain, under the umbrella of one of Dubai's most renowned hotel developers, EMMAR!
Campaigns
30 exhilarating campaigns that'll make your heart race!
Reach & Impact
Encompassing both internal initiatives and campaigns, with a MENA Region market reach as well as global.
Collaboration Setting
Full-time onsite.
Art Director | Wunderman Y&R
When I landed there straight from Europe, stepping into the Middle East advertising world, I quickly learned: Every amazing design starts with an even more epic story.
Yearly Sales
400 million $ turnover in 2014.
The Span
This was my first of its kind; a once-in-a-lifetime opportunity that won't come around again.
Magnum Opus
Absolutely rocked the Oman Air Account with a Branding & Creative takeover for the national gem, Oman's very own airline.
Campaigns
Ten campaigns, each with my heart poured into them!
Reach & Impact
Encompassing both internal initiatives and campaigns, with a MENA Reagion market reach.
Collaboration Setting
Full-time onsite.
Creative Strategy | Wunderman Y&R
When I landed there straight from Europe, stepping into the Middle East advertising world, I quickly learned: Every amazing design starts with an even more epic story.
The Span
Iceland—don't even get me started on how I landed this gig! It was one incredible year.
Magnum Opus
Pioneering the first-ever methane fuel awareness campaign in Iceland!
Collaboration Setting
Full-time onsite.
Graphic Designer | Naglinn
Yeah, so it was my first venture into the startup world, joining the founding fathers' crew. I mean, I was the graphics guy—it was a blast!
The Span
Back in Reykjavik, it was all about the parties, spontaneous trips, and epic hikes. I mean, who can blame me if the details are a bit fuzzy?
Magnum Opus
Once again, we're pioneering the first-ever online hiring portal. It's what we've been tirelessly working on!
Collaboration Setting
Im not really sure fuzziness...
Graphic Designer | Kaufmann Lichtwerbung
This was my debut in the workforce, and let me tell you, it was a wild ride! I felt like I was flying blind most of the time, but I absolutely loved every minute of it and soaked up more knowledge than I ever imagined possible.
The Span
Two years back than. Felt like a such a long time.
Magnum Opus
Mercedes Benz was my account crazy right? I was 21.
Collaboration Setting
Full-time onsite.